I took ownership of our new company website by both designing and building it. Webflow allowed me to set styles, maintain proper responsiveness, and build layouts to create a website that works on different devices. I partnered with our Growth Marketer to determine and add content.
Previously, the HiHello website was built and maintained by our devs. On a small team with limited engineering resources, this created a bottleneck in making design and content changes. Once our team welcomed a Growth Marketer, updating and improving our website became a bigger priority.
Some of the goals of redoing our website were:
Based on these goals, using Webflow made sense so our Growth Marketer and I could easily partner to swiftly make changes and maintain the website.
I learned Webflow for this project, and to this day am an avid Webflow user— even this website (karinvaughan.com) is built with Webflow.